THE BLOG

The Perfect Match

By Stephanie Zahalka | April 21, 2015 | Design for Web + Print

The Perfect Match.

Do all of your branding materials match?

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It’s not enough to have your business card match your logo. Any and all handouts should be branded to match. This could be as simple as creating a universal color scheme that unifies all materials or incorporating your logo into the design. You can also design specialty marketing materials that stand out. Some examples include: custom stickers & decals, QR codes, unique shaped business cards and creative mailers or flyers. The more freedom you give your designer the more creative they will be. In turn the marketer will have an easier time getting their message to stick in customers minds and not be lost in the shuffle of other companies.

Also be careful of those template websites where you just plug in your logo and go. This can also create a disconnect and look unprofessional especially if your other marketing is top notch.  Just inserting your logo into all of your materials will not cut it.  The entire piece as a whole whether a website or a brochure must send the right message and be consistent in it’s design.

Founder, director, brand strategist and design genius all rolled into one fun, crazy, sassy, no BS, surfer chick that LOVES branding, strategy and OOZES mad design skills.  I’m a master at bridging the gap between YOU and your business to create a ‘stand out’ brand that makes an impact, attracts your dream clients, positions you as an expert that can charge premium prices so that you can become the amazing leader you were born to be.

Do you want a shit-hot brand that people LOVE…

Yeah?
SWEET!

Just make sure you AVOID these 5 branding mistakes
at all costs!  Check out my cheat sheet to find out
if you’re all good or need to fix yo’ shit asap!

GRAB IT NOW! IT’S FREE

Founder, director, brand strategist and design genius all rolled into one fun, crazy, sassy, no BS, surfer chick that LOVES branding, strategy and OOZES mad design skills.  I’m a master at bridging the gap between YOU and your business to create a ‘stand out’ brand that makes an impact, attracts your dream clients, positions you as an expert that can charge premium prices so that you can become the amazing leader you were born to be.