Responsive website design is a way to design your website in a way that it will “respond” to any screen size and will work on every smartphone, tablet, laptop and desktop computer. Responsive codes are written as percentages instead of defining your website in pixels the way is has been done in the past.
There are many benefits of a responsive website, feel free to tell all your friends you are up-to-date on this trending web culture by sending a quick tweet.
Why should you care about responsive website design?
We all need to stop thinking about mobile optimization as the “wave of the future.” In reality, we are already living in a smartphone influenced world. 686 million new smart phones will be sold this year.
If you wait until 2013 to make your website mobile friendly, your site will be outdated. To be fair, responsive web design is not the only way to make your website mobile friendly.
If you combine a responsive website, with CSS3′s ability to reorganize your content I think a responsive site is the the best solution for most websites.
In the case of Responsive websites, Google recently published a mobile site guideline which states:
“Sites that use responsive website design, i.e. sites that serve all devices on the same set of URLs, with each URL serving the same HTML to all devices and using just CSS to change how the page is rendered on the device. This is Google’s recommended configuration.”
A responsive website keeps all information on one URL. This makes it easier for people to share, link to, and revisit your website. If you have multiple versions of your website, the links pointing to m.example.com may not benefit your main website, example.com.
Did you know that people visit search engines more than they visit any other website? Here is the scary part. If your website isn’t optimized for mobile queries, Google might not show it to mobile searchers. In fact, if everything else is equal, they prefer to show one of your mobile friendly competitor’s sites instead. This is serious.
Steph IS the Branding Chick ~ Brand Designer + Consultant! When she isn’t at the beach, surfing, eating tacos or drinking wine… she spends her time consulting businesses and entrepreneurs on how to create a solid and stand out brand that creates an impact. Through consulting and her online programs as well as actually designing the brand visuals and logo, Steph is able to help her clients position themselves as the leader, influencer and authority in their industry.
She was recently featured on the cover of the nationally recognised GCGIB magazine and has recently won a major award in the 2019 Gold Coast Girls in Business awards. She was one of seven winners out of 16,000 women in business.
Steph also is a contributor to various online and print publications, writing articles, guest speaking and interviewing on podcasts.