NOT when they understand you. I see it so often ~ business owners and entrepreneurs out there starting their business with a product or their service or program. They think ‘Hey I have a great idea here and there is a market for it… so I’m gonna start a business and sell it”. Okay great!But….. … Continue reading People buy WHEN they feel understood…
Read more
There comes a time in every business, when they realise that what they started with – their logo, their mission, their purpose, what they even do and how they do it – has evolved into much more. It’s okay to have started with a cheap logo or even an expensive one. It’s okay to have … Continue reading How to know if it’s time to REBRAND your business…
Read more
When you consider your brand, you need to consider all elements of it! It not just your logo… it is not just your business cards or fancy email signature… it’s not your website either… it is EVER SINGLE touch point that people have with you and your business INCLUDING how you talk, what you say, … Continue reading Branding Unleashed
Read more
Do you REALLY need a personal brand? Sure, businesses have a brand, even though a lot of them really don’t fully understand what it really is. But as a consultant, an executive or corporate leader, or an entrepreneur or micro business, sharing your message, selling your services, just being YOU…DO you need a personal brand? … Continue reading Do you need a personal BRAND?
Read moreWhen budgets are tight, marketing might be the first expense you look to cut. Let me stop you right there. While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools. But with so many digital tools available, how do you know where to … Continue reading Marketing on a Budget Baby
Read more
If you know your WHY then you should never find yourself staring at a blank screen when wanting to post something about your business. If you know your WHY you should not have any problems telling people about what you do and why you’re the best and why they need to choose you. If you … Continue reading Why oh why
Read more
I was asked this question recently in an email and it is such a good, HUGE question.– Do you really want success? Like really really? Now to go further, if the answer is YES, ask yourself: are you already at that level of successful that you want to be? If not, ask yourself why are … Continue reading How bad do you want it?
Read more
This is my favourite time of the day… just before the sun goes down and the shadows are long. I love the calmness of the late afternoon and the feelings I get when I look at the lazy ocean as it hugs the shore. It has a completely different feeling now, at dusk, than morning … Continue reading I made my first million!
Read more
Would you like to know what the NUMBER ONE thing that you can do to make your website stand out from all the others that do the same shit that you do? STOP MAKING IT ABOUT YOU! Yeah, yeah…. I’ve heard it before… 1,873 times to be exact (not really but you get it) …”but … Continue reading Why your site is boring as batshit…
Read more
~ SUCCESS TIP #999 ~ So….. (is it weird that I start almost all my posts with ‘So…’? 🤔🤔) One of the things that I do with my clients, and specialise in, is helping them really nail their messaging. Yes you should sell. Sell all the time. It’s your job. If you’re an entrepreneur, you need … Continue reading SUCCESS TIP #999
Read more
Soooo… you wanna build a magnetic brand that’s a true representation of who you are and attract clients who crave your work? AWESOME! The only issue… is the question that keeps popping up in your mind – ‘how can I possibly do this?’ The short answer – #bemoreYOU The reason that most people sound the same … Continue reading #bemoreYOU
Read more